Direct mail

Some samples of Direct mail print pieces I have written for various companies.

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BCA lift letter for Direct Mail pack

This was part of a comprehensive Direct Mail pack for BCA book club TSP. The letter was an A5 folded piece, aimed at persuading doubting customers to go with the offer. With its retro design and tongue-in-cheek copy, this pack was extremely successful in bringing in new customers. 
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Baker Ross catalogue thank you letter

This four-page Direct Mail piece, including an order form, goes out to customers who request a catalogue from arts and crafts and educational company, Baker Ross. It is aimed at educating them about Baker Ross's offerings and upselling.